MARKETING AND BUSINESS STRATEGY
Strategic focus for growth leaders
I help overwhelmed leaders cut through the noise, choose what matters most, and turn it into a simple strategy with three clear next steps.

HI, I’M MIKE
Growth should feel clearer than this.
I’m a marketing leader and writer who helps people make sense of complex choices. For more than 12 years, I’ve built strategies for growing organizations and helped teams turn ambitious goals into focused work.
My favorite question is simple: What actually deserves our attention now?
A SIMPLE WAY FORWARD
Clarity, then action.
- 01
Who are you?
Get specific about who you are and what value you offer. To borrow from Jim Collins, let's build the bus and figure out who's on the bus first.
- 02
Where are you going?
Determine where exactly where you're going and where you want to go. What's the change you seek to make?
- 03
What comes first, second, and third?
The hardest part is rarely determining what to do; it's prioritizing it so it actually happens. I'll help keep you on task and tracking progress on the right metrics.
SELECTED WORK
Plans are useful when they change something.
Across technology, education, and nonprofit work, I’ve helped teams connect priorities to measurable results.
See my work02 / FIELD NOTES
Recent writing
Trying to do everything?